重庆市武隆区乡村旅游策划方案征集公告AnnouncementofSolicitationforPlanningSchemeofWulongRuralTourism一、项目背景1.ProjectBackground自然的遗产，武隆正全力发展乡村旅游，Currently,Wulong'stourismindustryisexperiencingvigorousdevelopment.In2024,thedistrictreceivedatotalof47.2447millionvisits.Afterthreedecadesofunremittingefforts,Wulonghasevolvedfromaremotesmallcountyintoarenownedculturalandtourismhubnationwideandevenglobally.Amidtherapiddevelopmentoftourismacrossthedistrict,ruraltourisminWulongisalsothriving.本次征集范围主要涉及武隆整体的乡村旅游，武隆乡村旅游的资源丰富，为武隆乡村旅游的发展提供了坚实的基础，ThescopeofthissolicitationprimarilyencompassestheoverallruraltourisminWulong.Wulong'sruraltourismboastsabundantresources,featuringfivepremiumroutenetworks:starryskyandcloudsea,outdoorexploration,agriculturalcultureandresearcheducation,water-relatedsportsandancientheritagememories,leisuresportsandslowenjoyment,aswellasruralcuisineandecologicalhealing.Itpossessestenpotentialproducts,includingmeteorologicalwonders,farmsandagriculturalestates,water-relatedsports,trunkeconomy,leisuresports,outdoorexploration,ruralcuisine,ruralcampsites,summervacationandculturalexperiences,layingasolidfoundationforthedevelopmentofruraltourisminWulong.图1：武隆主要乡村旅游资源及区位图Figure1:MajorRuralTourismResourcesandlocationMapofWulong图2：武隆秀美乡村Figure2:BeautifulCountrysideinWulong三、策划范围及要求Planningscopeandrequirements本次方案征集主要为武隆乡村旅游的整体策划，3.ThissolicitationforproposalsisprimarilyaimedattheoverallplanningofruraltourisminWulong图3：武隆乡村旅游格局图Figure3:PatternofRuralTourisminWulong1、本次策划范围针对武隆整体乡村，围绕“五条精品线路、十大旅游产品”对武隆乡村旅游进行全域策划研究，(1).ThescopeofthisplanningistargetedattheentireruralareaofWulong.TheplanningobjectivesrequiretakingtheWuRiverastheaxis,withtheparallelridge-valleyareaineasternSichuan,XiannvMountainarea,BaimaMountainarea,FurongLakearea,andTongziMountainareaasthemainbattlefields,tobuildahigh-qualitydevelopmentpatternofruraltourismwith"oneaxisandfiveareas"basedontheentireregion,fulltime,allseasons,andallformats.Itrequirestakingresourcesasthefoundation,adheringtointegrateddevelopment,andadheringtomarketorientation.Undertheoverallguidanceoftheaboveobjectives,acomprehensiveplanningstudyonWulong'sruraltourismwillbeconductedaround"fiveboutiqueroutesandtentourismproducts".Benchmarkingadvancedmodelsofinternationalanddomesticruraltourism,combiningwiththeoverallstructureofWulong'sterritorialspatialplanning,andcomprehensivelyconsideringthefunctionalindustrylinkagebetweenWulong'sruralareasandWulong'soveralltourism,aswellassurroundingurbanareas,toachievefunctionaldislocationdevelopment.Proposeoverallruraltourismdevelopmentstrategiesandruraltourismindustrylinkagestrategies,andproposethelayoutofthesupportingsystem.2、基于武隆乡村旅游”五条精品线路、十大旅游产品“的内容目标，公开报名通过资格审查遴选3家高水平策划单位参与方案策划，（2）Duringthepublicregistrationandprequalificationphase,theprequalificationcommitteewillconductapreliminaryreviewoftheregistrationmaterials.Afterselectingthetoptenapplicants,threeapplicants(includingconsortia)willbefurtherselectedasfinalists.资格预审评审要点Keypointsofprequalificationreview序号SerialNumber评审要点Keypointsofevaluation评审内容Reviewcontent1申请人（联合体）资质文件Qualificationdocumentsoftheapplicant(consortium)申请人资质、报名文件材料是否按要求准备齐全Iftheapplicant'squalificationsandapplicationdocumentsfullypreparedasrequired2申请人（联合体）单位业绩Performanceoftheapplicant(consortium)unit具有丰富的乡村旅游项目策划规划经验，所参与策划规划乡村旅游类项目的实施、运营效果，经主办单位综合评审后确定一家策划单位（含联合体）作为方案深化策划单位，经综合评审为第一名的策划单位（含联合体）获得该项目深化策划合同，策划补偿费和方案深化费用相关支付细则以最终发布的方案征集任务书为准。